The Conscious Creator

Mantra of the Month:
Aim for Alignment

Edition #37 - Read Time: 3 min.

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Over the last 7 years, I’ve shifted my business model 3 times.

Not because it was the smartest business decision on paper, but because it made sense for my life.

And every time I chose alignment with my lifestyle, it turned out to be the best business decision too.

Each change happened when I hit a point where what once worked just... didn’t anymore.

From freelancing to productized service: I couldn’t stand chasing the ever-elusive “client needs” and selling hours of my life as a product.

From productized service to high-ticket coaching: I wanted to work with a different kind of person and scale without building a big team.

From coaching to community: We wanted to be present parents. No sales teams, no endless calls with people who weren’t ready to grow—just real, intentional connections.

Your business model and your lifestyle are inherently connected.

And if you’re reading this, I’m guessing you’re not just trying to build a business. You’re trying to design your life.

Life is one big journey from birth to death.

But the path? That’s up to us.

We’ve got roughly 4,000 weeks to play with.

The choices you make today shape what those weeks will look like.

This is what I mean when we say: life is a design project, and you’re the designer.

Entrepreneurship is the tool that gives you the freedom to design without waiting for permission.

There's no 'boss' deciding when you can take time off, no rigid structure dictating your path.

It becomes your responsibility to create those structures for yourself.

You must design for alignment to make it all work.

• Align your daily actions with your vision.
• Align how you make money with what lights you up.
• Align your business model with the way you want to live.

When you’re in alignment, you feel it. There’s a calmness, a sense of flow, like the pieces are finally fitting together.

So if you’ve been waiting for the “perfect time” to start, spoiler: it doesn’t exist.

But action does.

And when you start aligning your actions with your vision, that’s when things shift.

See you next week.

Aho,
Elijah

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